2020 Census: Resources for Nonprofits

Census data drives the distribution of over $16 billion in federal funding to Massachusetts for critical services, as well as the allocation of political representation. The 2020 Census will present unprecedented challenges, including the first all-digital census, a potential citizenship question, and ongoing funding challenges that could cause an under-count in Massachusetts. It is estimated that for every one person not counted on the census, Massachusetts will lose $2,400 in federal resources.

As trusted messengers, nonprofit organizations can play a key role in ensuring a complete count in the communities they serve.

Below is a list of resources for nonprofits to use in engaging in census outreach and education. Let’s work together to make sure Massachusetts counts in the 2020 Census!

Grant Funding

  • Massachusetts Census Equity Fund – The next Request for Proposals is due Friday, October 25 at 5:00 pm. Grants ranging from $5,000 to $15,000 will support community-based organizations in educating, organizing, and empowering hard-to-count communities to respond to the 2020 Census. Click here for grant application guidelines and to submit an application.
  • Complete Count Grant Fund – The FY 2020 State Budget included $2.5 million for the statewide Complete Count Grant Program. Nonprofits will be eligible to apply through a competitive process for grants to support their education and outreach efforts. MNN will share more information on the Complete Count Grant Program as it becomes available.

Massachusetts Nonprofit Network

MassCountsMass-Counts-final-updated (2)

MassCounts is a coalition community-based organizations dedicated to ensuring a complete count in Massachusetts.

  • #MassCounts graphicsThese ready-made graphics can be used in communications to message the importance of the 2020 Census.

United States Census Bureau

The U.S. Census Bureau has multiple kinds of information kits and resources for nonprofits to use in outreach and education in hard-to-count communities. The Bureau is also seeking to hire trusted individuals to carry out Census efforts across the state.

Secretary of the Commonwealth of Massachusetts

Secretary of the Commonwealth Bill Galvin is the official Census Liaison for Massachusetts. MNN sits on the statewide Complete Count Committee that is overseen by the Secretary’s office. The links below contain up-to-date information and resources from the Secretary’s office.

Massachusetts Census Equity Fund

The Massachusetts Census Equity Fund is a statewide funding initiative working to increase participation in the 2020 Census, specifically in communities that are at risk of being under-counted. The Fund provides grants for grassroots organizations working toward creating an accurate and fair count, as well as a learning community for partners. MNN sits on the organizing committee of the Fund.

Boston Indicators and The Boston Foundation


For questions or for more information on how your nonprofit can engage with the 2020 Census, contact Fernando Martinez at fmartinez@massnonprofitnet.org.