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Welcome to the new Massachusetts Nonprofit Network website!

Crittenton Women’s Union Selected as a 2012 Nonprofit Excellence Award Finalist

FOR IMMEDIATE RELEASE

Media Contact:

Adrienne Langlois, Communications Manager
Massachusetts Nonprofit Network
617-330-1188 x285, alanglois@massnonprofitnet.org

 

or

 

Stephanie Nichols, snichols@liveworkthrive.org

 


The Massachusetts Nonprofit Network has announced that Crittenton Women’s Union, a social services organization in Boston, has been selected as a finalist for the 2012 Nonprofit Excellence Awards. The Excellence Awards are given each year to outstanding nonprofit organizations and professionals in the Commonwealth as part of MNN’s Nonprofit Awareness Day, a statewide holiday recognizing the nonprofit sector in Massachusetts.

 

Crittenton Women’s Union (CWU) has been selected as a finalist for the Nonprofit Excellence Award in Communication for its outstanding work on its “Opportunities” ad campaign. While CWU has been at the forefront in the diversification of communications platforms, this year’s “Opportunities” campaign was the latest stride taken by CWU to be a leader in the utilization and implementation of creative, yet immensely effective, marketing strategies. It developed an integrated multi-media advertising campaign, aimed at raising awareness about CWU and its work. A one-month MBTA and boston.com/bostonglobe.com ad buy was fully leveraged by effective use of social media and mobile connectivity.  CWU’s one-month run of the program garnered an estimated 7 million impressions, traffic to CWU’s increased by 28%, and Facebook and Twitter impressions increased by 168% and 240% respectively. Through its effective leverage of ad opportunities and social media,  CWU increased awareness of and communicated its mission to a new audience, ultimately impacting the lives of over 1,400 low-income women served by CWU’s programs to achieve economic self-sufficiency.

 

“Our communities would not be the same without the work of the extraordinary nonprofits in Greater Boston,” said Ruth Bramson, CEO of Girl Scouts of Eastern Massachusetts. “Finalists like Crittenton Women’s Union represent the best of an exceptional group of individuals and organizations serving the Commonwealth.”

 

Excellence Award finalists and winners are nominated by community members and their peers and are selected by an independent panel of nonprofit leaders. This year, MNN received 122 Nonprofit Excellence Award nominations.

 

“Nonprofit Awareness Day was created to recognize the essential role that over 25,000 statewide nonprofits, with nearly a half million employees, play in our lives,” said Rick Jakious, CEO of the Massachusetts Nonprofit Network. “These finalists represent the very best of this critical sector.”

 

Nonprofit Excellence Award Finalists and winners will be celebrated at the 2012 Nonprofit Awareness Day celebration on the morning of June 11 at the Massachusetts State House. Governor Deval Patrick, Senate President Therese Murray, and Speaker Robert DeLeo will all serve as Honorary Co-Chairs of the event and the event will be emceed by NECN Anchor Kristy Lee. For more information about Nonprofit Awareness Day and to register to attend, visit bit.ly/NPAD2012.

 

About the Massachusetts Nonprofit Network
The Massachusetts Nonprofit Network (MNN) is the voice of the entire nonprofit sector in Massachusetts.  MNN was launched in 2007 to strengthen communities by serving nonprofit organizations through advocacy, public awareness and capacity building. MNN includes nearly 500 members, representing nonprofits in every part of Massachusetts, from the Berkshires to the Cape and Islands. For more information, visit www.massnonprofitnet.org.

 

About Crittenton Women’s Union

Crittenton Women’s Union is a Boston-based nonprofit innovator dedicated to helping low-income women and their families achieve economic self-sufficiency. Its unique approach—combining direct service programs (housing, alternative education, workforce development, and family stabilization), independent research, and public advocacy—helps 1,400 people annually break the cycle of poverty and build better futures for themselves and their families. For more information, visit www.liveworkthrive.org.

 

 

 

H274: An Act Relevant to the Annual Report of Public Charities, 2008

Nonprofit organizations are subject to the same demands of bookkeeping that come with running a business. The MNN has used its extensive knowledge of nonprofit organization and administration to lobby for legislation that will reduce the burden of business administration for nonprofits so that they can focus on their goals. A prime example of this is H274:

An Act Relevant to the Annual Report of Public Charities passed in 2008. For the past thirty years, nonprofit organizations with annual operating budgets of more than $100,000 had to file costly financial statements that often necessitated the services of a Certified Public Accountant. However, this ruling failed to consider the impact of inflation and the rising costs of running a business.

The reality is that many small nonprofit organizations require a budget of at least $100,000 in order to effectively carry out their goals. As a result, the MNN worked extensively with State Representative Charles A. Murphy and State Senator Susan C. Fargo to draft and pass legislation that raised the nonprofit budget requirement from $100,000 to $200,000. This legislative change, though seemingly minor, has reduced the operation costs for numerous small nonprofits across the state and has eliminated the need for these smaller organizations to take time away from their missions to address this complicated and time-consuming

What is the College Cost of Reduction Act? (CCRA)

The costs of attending college increase every year, often at a rate that outpaces inflation. As a result, many students find themselves priced out of obtaining a college degree.

This unfortunate event greatly limits their potential to advance economically, as a college degree is becoming increasingly essential for finding steady employment in today’s economy. In 2008, Congress made an inroad against the price barrier of college with the Cost of College Reduction Act, which was designed to increase the size of college grants, reduce interest rates on loans, and create a new program for loan forgiveness after ten years of work.

However, the Senate originally only granted loan forgiveness for work in the public sector, while the House version of the bill included the nonprofit sector. The MNN joined a coalition of organizations known as the Massachusetts Council for Human Service Providers and engaged in an intensive lobbying effort to get the Senate to include the nonprofit sector in the bill.

The late Senator Edward Kennedy recognized the lobbying effort and helped to ensure that the nonprofit sector was included when the bill passed. As a result of this bill and its loan forgiveness program, the lower pay associated with the nonprofit sector is a much less significant barrier for college graduates; they are empowered to work for social justice in a wider range of fields with fewer financial constraints.  This, in turn, gives nonprofit and public sector organizations a wider pool of workers who are well-educated and well-trained for the demands of human service work.

For detailed information on specific aspects of this significant legislation, please visit Idealist.org for more information.

How do I contact my state and local legislators?

Contact your state legislator:

Contact your federal legislator:

What nonprofit organizations qualify for tax-deductible donations?

Generally, almost all 501(c)(3) organizations are tax-deductible. Donations to other nonprofit classifications are complex. Please visit the IRS Publication 526 to determine if a nonprofit organization qualifies for a tax-deductible gift.