Communications & Marketing

Getting StartedCommunications-Marketing

About.com: Eight Basic Steps to Marketing Your Nonprofit Organization

Fenton: Social Change Communications

Forbes: Content Marketing and Nonprofits

Foundation Center: A Guide to Public Relations for Nonprofit Organizations

Getting Attention: Nonprofit Marketing Plan Template

Hubspot: How to Create a Holiday Marketing Campaign

MNN 411 Article: Hire Out or Invest Within?

MNN 411 Article: Who’s Your Brand Champion?

Network for Good: Organizing Your Nonprofit Marketing Plan

Nonprofit Hub: How to Create Your Initial Nonprofit Marketing Plan

Nonprofit Marketing Guide: 5 Goals for a Nonprofit Content Marketing Strategy

Selfish Giving: Consultation, Blog and Publications

 

Annual Reports

Chronicle of Philanthropy: Online Annual Reports- A Sampling

National Council of Nonprofits (NCN): Nonprofit Annual Reports

Network for Good: Top Five Questions about Nonprofit Annual Reports

 

Communicating to the Media

About.com: How to Pitch a Nonprofit Story to the Media

Cause Vox: 8 Principles for Writing a Nonprofit Press Release

Getting Attention: How to Write a Letter to the Editor that Gets Published and Read: Part One, and Part Two

Hubspot: How to Write a Press Release

Inc.: How to Write a Press Release

TSNE MissionWorks: Winning Media Coverage for the Work You Do

TSNE MissionWorks: Writing a Pitch to the Media

 

Crisis Communication

Nonprofit Hub: Expect the Unexpected and Prepare for It: Crisis Planning for Nonprofits

Nonprofit Marketing Guide: Nonprofit Crisis Communications 101: Shorten the News Cycle

Nonprofit Risk Management Center: Communicating During A Crisis

 

Design

Hubspot: 29 Free Online Design Tools for Creating Stunning Visual Content

MNN 411 Article: How to Get the Photos You Need

Nonprofit Tech for Good: 111 Low-Cost or Free Online Tools for Nonprofits

Techsoup: A Few Good Online Survey Tools for Your Nonprofit

Canva for Nonprofits

 

Mass Communications

About.com: How to Keep Donors Engaged with a Donor Newsletter

Network for Good: Bring Your e-Newsletter from Snoring to Soaring

Nonprofit Expert: Nonprofit Newsletter Basics

USPS: Business Mail 101 Permits and Postage

 

Online Branding & Social Media

About.com: 12 Social Media Tips for Nonprofits

Expertise: 5 Steps to Master Small Business Social Media

Network for Good: 10 Tips to Improve Your Nonprofit Website

Wired Impact: 10 Well Designed Responsive Nonprofit Websites

Socialbrite: Should You Start a Blog for Your Nonprofit

 

Presenting & Public Speaking

Hubspot: 7 Little Known PowerPoint Tricks You’ll Wish You Knew Sooner

Fortune: Public Speaking

Toastmasters International

TSNE MissionWorks: Being a Fearless Presenter

 

Storytelling

GiveGab’s Storytelling template

Nonprofit Hub: 7 Tips for Sharing Stories About Your Work

For those seeking information on fundraising communications, see our Development Resources page.

Looking for some pros to help with marketing, design, website creation or PR? Check out our business directory. If you have a resource or tool you think might be a good fit for this or any of our resource pages, you can submit it here.

These Resource Pages contain external links. The Massachusetts Nonprofit Network is not responsible for the privacy policies or content of these links. MNN does not endorse the products or services provided by these links.